We all know how easy it is to set up a Gmail account and email address, and Gmail is absolutely fine to use for your personal affairs.
Picture this: You contact an IT company to help you, and they reply with a Gmail email…
Are you going to trust this company? Is this even the right company, or is someone trying to scam you?
Using Gmail for your business email does not foster trust and confidence with your clients. Truthfully, it will make people suspicious and they will not want to do business with you.
1 – Credibility, branding & professionalism
People will doubt your professionalism and credibility when you use a Gmail email address. Getting an email from Steve11@gmail.com with information about your inquiry will not make you want to trust Steve or his company. If you got an email from info@theoasis.co.za instead, you wouldn’t need to be wary or doubtful.
A domain name email address looks professional, whereas a Gmail email address does not. You want to create a good standing with your clients, and looking accomplished is the first step.
Creating a good reputation for your business is crucial! Having a domain name as your email address will consistently remind people of your business, and they will associate your email with your company. A domain name email will clearly show your company name, making it easier for people to find your website if they need more information.
2 – Decrease the possibility of being flagged as spam
The worst thing that could happen to your business is to spend your time crafting emails geared towards marketing and creating leads and then for that email to land up in the junk or spam folder. Personal emails and Gmail accounts can be mistaken for spam emails because most spammers use free emails. Your company email would stand out, not be mistaken for junk and catch the eye of your clients and customers.
3 – Email Spoofing
Email spoofing is a malicious attempt by scammers to trick users into thinking the email they received is from legitimate companies. If you have a Gmail email address and you are using that for your company, your customers or clients may fall prey to these scammers or think you are a scammer. If this happens, your clients will not want to do business with you because of the damage done to them through the name of your company.
To keep the scammers at bay, use your domain name as your business email because it cannot be replicated.
4 – Organisation
Being organised is easier when you use a hosted email address instead of a free email address. You can connect to calendars and colleagues in a structured manner. Keep track of your communications, and keep business and personal matters separate.
5 – Control over information and security
When you use a hosted email address, you will be guaranteed confidentiality and security. You want your email address for your business to be as secure as possible. By paying a reputable company to host your email, they are ensuring your data will be secure on their servers.
Another reason to use a private hosting provider is the fact that you can change providers and keep your original email address. This allows you to stay consistent regardless of your hosting provider.
Gmail isn’t the way to go for your business’s email
So, in conclusion, using your company’s domain name as your professional email address will greatly benefit your business.
Gmail is easy to set up and can be used for personal emails, but it is not the right choice for any business trying to establish itself as a reliable and dependable entity.
If you need to create a professional email, or you just need help with your emails in general… Oasis Intelligent IT Solutions has you covered! We do email support and can link your business up!
Contact us today to assist your business in thriving.
To avoid this, check out our comprehensive list of 5 reasons why you should use a professional domain email instead!
Contact Oasis Intelligent IT Solutions:
Telephone: 011 784 9167
E-Mail: info@theoasis.co.za
